ServiceS

Social Media

Proof That Your Brand Is Alive: Social Media is one the primary ways businesses connect to their customers.
Make Your Community Buzz About Your Brand: Energetic, passionate and knowledgable, our team of social media managers have built a reputation for consistently delivering top-quality results.

Facebook & Instagram

Leverage the power of two billion monthly Facebook users and 500 million daily Instagram users with some of the most precise audience targeting available today.

Overview
  • 1 of every 5 minutes people in the US spend on mobile is on Facebook or Instagram.
  • 93% od marketers use facebook advertising regularly.

Get social & strengthen your  online brand presence With The Services We Provide:

  • Social Media Setup & Management
  • Brand Strategy/Content Recommendations
  • App & Content Creation
  • Ad Placement
  • Recommended Social Platforms for your business
  • Team Brainstorming
  • Campaign Strategy & Objective

Facebook Device ID

Overview

The power of social media in 2022 cannot be overstated. Coming off of a year where social engagements were mostly virtual, Facebook and other social media channels continue to see increases in active users and time spent on the platform. More than 60% of the U.S. population over the age of 12 uses Facebook, and users spend an average of 34 minutes per day on the platform. With nearly 80% of those users only accessing the platform via their mobile device, Facebook Device ID is a must-have in any marketing mix.

How to Use

Device ID audiences are custom-built based on the client's needs and objectives. Target audience members could include visitors to specific locations in the past, devices that fit into a certain demographic, household extension*, and more.These audiences are then published to Facebook, and a Facebook paid advertising campaign is delivered to the devices published when the target users are using the Facebook platform. *Household and lookalike extensions are included in all targeting.

Metrics & Reporting

Upon audience creation, an Audience Insight Report will be provided that will show valuable data on the users within the audience.Facebook campaign performance metrics will be available in Ui.Marketing. At the completion of each calendar month, we will also provide Foot Traffic Attribution reporting that shows the correlation between targeted users and physical location visits.

Ad Types

Lead Generation

Capture those ready to convert from the platform they love best. Facebook Lead Generation Ads utilize the same precise targeting options as traditional Facebook ads, but adds the platform's incredible ability to persuade people to act.

Image

Use beautiful images to convey your message.

Collection

Collection is an ad format that makes it easier for people to discover, browse and purchase products and services from their mobile device in a visual and immersive way. A Collection experience typically includes a cover image or video followed by several product images.

Carousel

Show multiple images or videos in a single ad. The carousel format allows you to showcase up to 10 images or videos within a single ad, each with its own link. With more creative space within an ad, you can highlight different products, showcase specific details about one product, service or promotion, or tell a story about your brand that develops across each carousel card.

Video

Tell your story with sight, sound and motion.

Messenger

Help people start conversations with your business.

Use our quick reference menu to make sure your content meets requirements:

Single Image Ad Format
An ad with a single image displayed
  • File Format: JPG or PNG
  • Recommended image size: 1080x1080 pixels
  • Recommended image ratio: 1:1 (square
  • The image must contain little or no overlayed text.
Single Video Ad Format
An ad with a single video displayed
  • File Format: MP4, MOV or GIF
  • Recommended length: 15 seconds (240 minutes max)
  • Recommended image size: 1080x1080 pixels; upload highest resolution video available that meets file size and ratio limits
  • Recommended image ratio: 4:5 recommended; 9: 16 or 16:9 are supported
  • File size: 4GB max
  • Sound and captions are optional but recommended
Carousel
An ad with two to ten scrollable images or videos, each with its own link
  • Image File Format: JPG or PNG
  • Video File Format: MP4, MOV or GIF
  • Max Image File Size: 30MB
  • Max Video File Size: 4GB
Slideshow
Create a video from three to 10 images or video files. Video files must be a maximum of 15 seconds in length
  • Image File Format: JPG or PNG
  • Video File Format: MP4 or MOV
  • Music File Format (optional): WAV, MP3, MP4A, FLAC or OGG
  • Max Image File Size: 30MB
    Max Video File Size: 4GB

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