Reach your ideal target market anywhere, at any time, on any device with programmatic advertising. Programmatic advertising leverages real-time bidding in a live auction environment which represents the most scalable and targeted audience solutions available in today’s world of digital advertising.
Programmatic display is designed to boost any campaign seeking to get their message in front of their target market, any place at any time.
Target users based on their age, gender, HHI, career, ethnicity and more.
Target consumers based on their search, click and web browsing history.
Target consumers based on the kinds of sites and content they're visiting.
Target users based on radius, zip, city, county, DMA, state and more.
As a small business, how do you get local customers to know and recognize your business? Reach them where they spend time: on their phones! With Geo-Fencing marketing or location-based marketing, you can send powerful geo-targeted ads to your customers’ mobile devices.
With Geo-Fencing, you can put a virtual perimeter around a geographic area and display accurately targeted mobile ads. Geo Fencing and device ID data can be applied to many aspects of the marketing and purchasing funnel, such as targeting prospective as well as current customers.
Reach consumers who have visited target locations in the past, regardless of where they are now.
Link device IDs to home address and vice versa.
Expand audience segments to those that include other devices in the household and/or audience members withthe same behavioral attributes.
In 2021, streaming video accounted for 26% of all viewing, slightly greater than broadcast TV which had an audience share of 25%.
Video advertising helps tell a story to a desired target audience, increasing favorability and boosting engagement.
YouTube is the 2nd largest search engine in the world after Google.
Extend your TV spots to digital formats and combine the targeting power of programmatic with the inspiration and images of a video to influence an audience.
64% of people in the U.S. own a connected TV device and half of the U.S. Wi-Fi households now stream content directly to their TV an average of 1 hour and 40 minutes every day, according to ComScore.
One-fifth or 19% of TV-time is going to streaming, according to Nielsen. 40% of streaming TV viewers have paused content to learn more or make a purchase. Adding just one streaming TV ad to a traditional television campaign boosts ad recall 34%.